Tuesday, 11 May 2021 | 19:33 WIB

LG Collaborates with Dolby to Introduce New 4k OLED TV in Indonesia

LG Collaborates with Dolby to Introduce New 4k OLED TV in Indonesia (lgelectronics)

JAKARTA, NNC - LG Electronics (LG) Indonesia has announced the commencement of its newest OLED TV marketing. Beyond the touch of modern design, which makes it special, the 65-inch 4K OLED TV with the name OLED 65E7T is present to bring collaboration technology with Dolby Vision and Dolby Atmos.

"The peak innovation of the two companies with a long reputation in the industry, makes LG OLED TV become the real answer for those who want a true cinematic experience of a TV," said Gloria Mariawaty, Product Marketing TV - PT. LG Electronics Indonesia, some time ago.

Gloria said the LG OLED TV is the first in the world to adopt technology previously only found in premium cinema into a TV.

Talking about TVs with OLED panels, LG can be said to be the pioneer and most consistent manufacturer in the development of this technology.

This is not separated from the great advantages that OLED TV brought over the previous display panel technology. OLED TVs no longer require LED light sets (Light Emitting Diode) as back lighting.

Two major advantages of pixels that can organically manage this level of illumination or a background that gives it two advantages of OLED TVs can achieve a much higher contrast ratio than LED panels and very thin dimensions versus TVs with other panels.

Dolby Vision and Dolby Atmos are the result of Dolby Laboratories innovation that is known for building its reputation in the field of image and sound reproduction. In addition to supporting the sound of various home audio devices, Dolby familiar technology is found in the premium movie theater.

In OLED65E7T itself, Dolby Vision technology provides support for LG OLED TV capability is to reproduce images High Dynamic Range (HDR). The advantages of this OLED 65E7T can be seen from the Dolby Vision Active HDR technology that provides a livelier view than HDR10 on dynamic metadata.

Its presence enables smarter image enhancement processing performed on each scene to ensure each color is displayed as accurately as possible at optimum brightness and contrast levels.

While the HDR 10 technology is commonly encountered on other HDR-enabled TVs that provide only static metadata that provide only basic information that becomes a sort of guide in image processing that applies to all movies or TV shows. This makes some scenes more lively in optimal colors.