Tuesday, 23 October 2018 | 18:48 WIB

Snapchat Chief Strategy Officer Resigns after a Drop in Users

Imran Khan

JAKARTA, NNC - Snap Inc, owner of social media Snapchat, has announced that its Chief Strategy Officer, Imran Khan, will step down after a drop in its app users.

Khan, 41, has served as Chief Strategy Officer since 2015 and he also became an important figure who brought Snap Inc public in March 2017. According to Reuters, Khan became the latest official to leave the company which expericend a decline in its app users, especially when they redesigned the app.

Before Khan, finance chief Andrew Vollero and vice president monetization engineering Stuart Bowers left the company last May. Bowers finally joined Tesla Inc.

Snap confirmed that Imran Khan's departure was not related to any disagreement with the company and would remain as chief strategy officer for a temporary period.

Last August, Snap lost many daily users due to Snapchat's redesign interface, however, their quarterly earnings improved thanks to advertisements.

Analyst from Pivotal Research Group, Brian Weiser, assessed that the company experienced problems commercially, interms of users and usage, due to their optimistic expectations, the Antara reported.