Monday, 25 March 2019 | 23:56 WIB

Pegadaian and Tokopedia Launch Online Gold Trading Feature

Pegadaian and Tokopedia Launch Online Gold Trading Feature

JAKARTA, NNC - State-owned pawn company Pegadaian and e-commerce platform Tokopedia has collaborated in launching an online gold trading feature in the effort to facilitate the public, especially millennials, to invest in gold savings.

The inauguration of the collaboration was conducted at Tokopedia Tower, Jakarta Kuningan Area (01/30/2019), which was attended by PT Pegadaian (Persero) Marketing and Product Development Director Harianto Widodo and co-Founder and Vice Chairman of Tokopedia, Leontinus Alpha Edison.

Gold trading transactions through the Tokopedia application can be done with a minimum value of IDR500, - so that all levels of society can invest gold easily and comfortably.

There are several membership levels for users in accordance with the gold transactions carried out, namely Gold Club, Gold Prime and Gold Prestige. The higher the membership level you have, the more benefits you can get.

The system used in this product is under the supervision of the Financial Services Authority (OJK). The transaction process is relatively easy, customers simply fill in the amount of gold purchased in units of Gram or Rupiah, and make the payment process that is already available in the Tokopedia application.

PT Pegadaian (Persero) 's Marketing and Product Development Director Harianto Widodo said that this cooperation was carried out to expand public access, especially millennials, to obtain pawn shops and products online.

"We are pleased to work with Tokopedia, one of the leading start-up companies in Indonesia. With this cooperation, it is expected to expand the Pegadaian market segment and improve the business performance of both parties. On the other hand this program also strongly supports the financial inclusion program launched by the Financial Services Authority (OJK), "said Harianto Widodo.

Meanwhile the co-Founder and Vice Chairman of Tokopedia, Leontinus Alpha Edison hopes that the collaboration between Pegadaian and Tokopedia can increase financial inclusion in Indonesia digitally to become more advanced and developing.

"The development of online business in Indonesia continues to experience rapid development. We hope this gold investment feature will further encourage financial inclusion digitally in Indonesia," said Leontinus Alpha Edison.